Launches Television Ad Buy Praising McCaskill's Dedication to Veterans

 ·, Press Release   ·   Link to Article

Two-Week Buy In St. Louis and Kansas City

Two Iraq War Veterans:  "Claire McCaskill's Got Our Back; And Senator, We've Got Yours"

St. Louis, MO - The national veterans' group,, representing over 100,000 veterans, military families, and civilian supporters is today launching a powerful two-week ad buy in Missouri, praising the work of Senator Claire McCaskill on veterans' issues.  The ad features two Iraq War veterans from the state, who have directly benefitted from Senator McCaskill's work.  This is the first ad of the cycle for, which spent over $15 million last cycle.

The ad can be viewed here:

The initial ad buy is for two weeks in the St. Louis and Kansas City markets, but the group said an extension of the buy could be coming.

The ad opens with a powerful shot of an Improvised Explosive Device detonating in Iraq.  The veterans then go on to say, "That's what we were up against in Iraq. And it hasn't been easy since we've been home either. Claire McCaskill gets that. She knows it's un-American to turn our backs on those who served." 

They then go on to detail Senator McCaskill's record on veterans and conclude, "Claire McCaskill's got our back. And Senator, we've got yours."

The ad features Jackie Rodgers, Jr, a Paris, MO Army veteran who deployed to Iraq in 2007.  Rogers did his undergrad work at the University of Missouri, and will be using the 21st Century GI Bill - championed by Senator McCaskill - to attend law school.  He also uses the Truman Medical Center, a Veterans Affairs Hospital, for his primary care.  McCaskill fought against those who would cut funds for VA hospitals, like Truman.  It also features Colin Clark, a Waynesville, MO Army veteran who deployed to Iraq in 2007 and 2009.  Clark plans on using the 21st Century GI Bill to finish up his undergrad studies.

The full script, along with backup materials is below.

Founded in 2006,  and backed by over 100,000 members, the mission of is to use public issue campaigns and direct outreach to lawmakers to ensure that troops abroad have what they need to complete their missions, and receive the care they deserve when they get home. also recognizes veterans as a vital part of the fabric of our country and will work to protect veterans' interests in their day-to-day lives. is committed to the destruction of terror networks around the world - with force when necessary - to protect America.  While non-partisan, the group is the largest progressive organization of veterans in America.




Backup for "Back" - Vote Vets

Date: 3/27/2012



Open on the interior of a Humvee...after several seconds, we see an explosion



Cut to veteran Jack Rodgers in front of a green screen showing explosion




Jack Rodgers

Iraq War Veteran

Paris, MO


Rodgers: That's what we were up against in Iraq.


Cut to veteran Colin Clark with image of soldiers in background




Colin Clark

Iraq War Veteran

Columbia, MO


Clark: And it hasn't been easy since we've been home either.


Shots of Claire with veterans




Senator Claire McCaskill


Rodgers: Claire McCaskill gets that.


Cut to Clark with image of soldiers in background


Clark: She knows it's un-American to turn our backs on those who served.


Cut to Truman Hospital and Rodgers




Claire McCaskill fought cuts to VA hospitals


Rodgers: When some tried to make cuts to VA hospitals like Truman, where I go, she fought them.

2011 GOP Proposed Budget Would Have Delayed the Repair and Replacement of Crumbling VA Medical Facilities, Halted Building of New Facilities, and Threatened Delivery of Health Services for Veterans. "On Monday, February 14, House Republicans introduced a Continuing Resolution (H.R. 1) to fund the federal government for the last seven months of the fiscal year while cutting $61 billion in current year spending. The bill proposes to cut $2.6 billion in funding provided to care for America's veterans. Leaders of VA's largest union, the American Federation of Government Employees, stated that the reductions threaten the health care and benefits delivery services provided by VA employees... Proposed cuts of $43 million for major construction would halt the building of new medical facilities and $235 million in cuts for minor construction are expected to further delay the repair and replacement of crumbling facilities and construction of new facilities in parts of the country where the veteran population has surged in recent year. Further cuts to discretionary spending directly affect the medical care received by veterans, including decreased nurse/patient ratios, fewer opportunities for mental health counseling, longer waits for substance use counseling, increased hardship forrural veterans, and reduced access to training for veteran caregivers." (American Federation of Government Employees pressrelease, February 17, 2011 and Veterans Today press release, February 17, 2011, accessed March 21, 2012)


House Appropriations Committee Said HR 1 Had Included $43 Million Cut from VA Construction Programs. "House Appropriations Chairman Hal Rogers today introduced another temporary funding measure - known as a Continuing Resolution (CR) - to prevent a government shutdown for an additional week while cutting a total of $12 billion in discretionary spending. The measure also includes funding for the Department of Defense for the remainder of the current fiscal year. Rogers' statement and a summary of this legislation follows. The $12 billion in cuts contained in this legislation include funding rescissions, reductions, and program terminations. All of the cuts were also included in H.R.1, and many were included in the President's budget requests or the Senate's alternative to H.R. 1...  In addition, funding for information technology programs at the Department of Veterans Affairs is reduced by $160 million to reflect cancellation of the FLITE project, $147 million is cut to reflect reduced personnel costs in fiscal year 2010, and $43 million is cut from VA construction programs to match the fiscal year 2011 budget request." (Appropriations Committee Press Release, April 4, 2011)


In March 2011, McCaskill Voted Against Both Republican and Democratic Budget Proposals in Spring 2011, Saying Neither Was in Line with Missourians' Priorities. "Today, U.S. Senator Claire McCaskill cast her votes against both the Republican and Democratic budget proposals, saying earlier on the Senate floor that neither proposal was in line with Missourians' priorities. ‘The House's resolution frankly was not smart in the way they did the cuts. No one in any business would take all of the cuts out of one small sliver of their business...All the pain was in one place. And they are killing off the very part of our budget that has the best chance of increasing economic activity in this country: the building of roads and bridges, the educating of our kids, the research and the science and the development,' McCaskill said ... She continued: ‘On the other hand, the Senate has not gone far enough. It is frankly disappointing to me. I still think that there are way too many people in denial around here about the nature of the problem and how serious it is. And I don't think we're demonstrating to the American people that we understand the nature of the problem when we present an alternative proposal with such a small number of cuts.'" (Senator McCaskill Official Senate Press Release, March 9, 2011)

Cut to images of college students and Clark on the university campus




Claire McCaskill pushed new GI bill


Clark: She pushed the new GI bill through and now I'm earning my degree here at Mizzou.


McCaskill Co-Sponsored Legislation That Entitles Veterans Who Served Three Years on Active Duty After September 11, 2001, to Full Tuition Assistance and a Living Stipend for Attending College. "As part of a meaningful transition back to civilian life, Claire believes that America should make good on its promise to provide veterans with an education as a benefit honoring their service and sacrifice. She co-sponsored the Post 9/11 Veteran's Education Assistance Act of 2008 (S. 22), which has recently been implemented by the Veteran's Administration and provides the greatest boost to veterans' higher education benefits since World War II. The bill entitles veterans who served three years on active duty after September 11, 2001, to full tuition assistance and a living stipend for attending college. As the VA struggles to manage the increasing demand for tuition assistance, Claire is committed to making sure that the proper government watchdogs keep an eye on problems that arise and how benefits are doled out. Claire is fighting hard to ensure that our men and women in uniform do not experience any discrimination when it comes to applying for outside federal financial aid. She has proposed legislation to ensure that any service-connected education benefits do not count against veterans on applications for federal financial aid. Claire also introduced a bill to make certain that National Guard and Reserve service members who have not experienced a deployment are not treated differently than other service members when they apply for federal financial aid." (Sen. Claire McCaskill: Issues, Veterans, accessed February 29, 2012)


Veterans Educational Assistance Act of 2008 is Also Known as The New GI Bill. "The Post-9/11 Veterans Educational Assistance Act of 2008, also known as ‘The New GI Bill,' offers separate fundsfor tuition, board and books to veterans entering higher education institutions. The bill -- which will not go into effect until August 2009 -- replaces the 1944 Montgomery GI Bill, which awarded a flat, monthly stipend to veterans for a college education." (CBS News, February 11, 2009)


In December 2010 McCaskill Praised the Passage of the Post-9/11 Veterans Educational Assistance Improvements Act of 2010 Which She Co-Sponsored; Built Off the Landmark Post-9/11 G.I. Bill of 2008, Also Cosponsored By McCaskill. "U.S. Senator Claire McCaskill today applauded the passage of the Post-9/11 Veterans Educational Assistance Improvements Act of 2010 (S. 3447), a bill that would expand educational benefits for those in the military and veterans who have served in the Armed Forces since September 11, 2001. The bill, introduced by Senator Daniel Akaka (D-HI) and co-sponsored by McCaskill, will increase and improve the scope of educational assistance for veterans and provide additional benefits to all members of the military who have served on active duty since September 11. It builds off the landmark post-9/11 G.I. Bill of 2008, also cosponsored by McCaskill, which has enabled thousands of veterans and their families to take advantage of a wide range of educational programs, including providing post-9/11 veterans the opportunity to attend college at no cost with assistance for housing, books and other expenses. ‘I was proud to support the Veterans Educational Assistance Act because it makes important improvements and enhancements to the Post-9/11 GI Bill based on the direct input of veterans and service members who are pursuing their education under the landmark bill,' U.S. Senator Claire McCaskill said. ‘Much like the original GI Bill, which offered educational support to troops like my dad when they returned home from World War II, the Veterans Educational Assistance Act is an investment in our troops and an investment in our nation.'

As passed by the Senate, this bill will would:

Streamline educational benefits for veterans who have served on active duty since September 11, 2001

Expand benefits to include on-job and vocational training

Qualify active duty service members and their families for an annual book allowance

Expand eligibility for National Guard and Reserve service members called to respond to national emergencies or full-time active duty

This bill now moves to the House of Representatives forconsideration." (Sen. Claire McCaskill press release, December 15, 2010)

Clark and Rodgers to camera




Claire McCaskill has our backs


Clark: Claire McCaskill's got our back.


Rodgers: And Senator, we've got yours.





Paid for by Vote Vets Action Fund








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